Photo of Isabel Pulido

Energy & sustainability

Isabel Pulido

Toward More Sustainable Cooling

Year Honored
2024

Organization
NanoFreeze

Region
Latin America

Hails From
Colombia

Cooling and heating systems account for nearly half of global energy consumption, according to the International Renewable Energy Agency (IRENA). The International Energy Agency predicts that the climate crisis will further increase the demand for cooling devices. Only one-third of the world’s population living in hot climates currently has access to cooling systems, meaning demand is expected to rise as temperatures continue to climb, according to a scientific study published in Nature.

Isabel Pulido, a biodesigner from Universidad de los Andes (Colombia), has developed a solution called NanoFreeze, which aims to revolutionize the cooling industry through the use of bionanotechnology. This breakthrough promises to significantly reduce energy consumption and CO₂ emissions while efficiently maintaining the cold chain.

NanoFreeze focuses on the development of cooling products based on a form of bionanotechnology that enables water to freeze at temperatures above 2°C and remain solid for up to 200 hours without requiring additional energy, depending on the thermal insulation used. The solution, developed through the functionalization of proteins at the nanoscale, is capable of doubling the heat capacity of water—prolonging the preservation of food and medicine under optimal conditions for longer periods.

In addition to improving refrigeration performance, this innovation also has a measurable impact on energy consumption.

“NanoFreeze measures energy savings through electricity bills, using a smart wattmeter installed on each refrigerator two months before the panel implementation. After four months of deployment in Colombia and Mexico, NanoFreeze has reduced the carbon footprint by five tons and lowered energy costs by 35% across more than 100 refrigerators,” explains its creator.

The idea originated from research Pulido conducted during her university studies. She was working on a bioluminescence process but came to realize that for the rural families she visited, food preservation was a greater challenge than lighting. “One of the most impactful testimonies I heard was from a family who said that if they slaughtered a chicken, they had to eat it the same day or it would spoil,” she recalls.

With the creation of NanoFreeze, Pulido found her driving purpose: “I knew I was solving not only a serious environmental problem, but also a social one, offering a solution for many rural families.” NanoFreeze aims to be installed in 15 million refrigerators, which could reduce CO₂ emissions by 4.8 million tons per year, based on the company’s calculations. Pulido anticipates several challenges ahead, including the need to establish manufacturing plants, forge strategic partnerships to scale production, and compete with major industry players.

AB InBev, OXXO, Terpel, Postobón, and PepsiCo are some of the companies already in discussions with NanoFreeze to improve their refrigeration systems. For the first two, Pulido’s company has completed a pilot project to transition their commercial cooling systems toward more sustainable models.

Pulido was recognized as a One Young World in Belfast Speaker & Ambassador, won the Startup World Cup in Silicon Valley as Latin America’s representative, and placed among the global Top 10 finalists. She was also named one of MIT Technology Review in Spanish 35 Innovators Under 35.