Photo of Gibran Huzaifah Asmi El Farizy

Computer & electronics hardware

Gibran Huzaifah Asmi El Farizy

Created an IoT smart feeding solution that leverages data to increase fisheries’ efficiency and profitability
Gibran Huzaifah Asmi El Farizy

Year Honored


Asia Pacific

Hails From

As a fish farmer-turned-agriculture tech entrepreneur, eFishery founder and CEO Gibran Huzaifah is revolutionizing the relatively untapped $9.4 billion-valued Indonesian aquaculture market. eFishery uses cloud-based smart-feeding technology in fish and shrimp farms across the vast archipelago, to ensure that fishes are healthy, and  thus waste is minimized. The IoT startup doesn't just sell products, it also collects data from feeding, production, water quality, and fish behavior to create predictive algorithm and value-chain services. The company uses the data platform to provide and connect farmers with services like financing, market access, and supply.

Gibran Huzaifah Asmi El Farizy

Gibran completed his degree in Biological Science at the Institut Teknologi Bandung. He started his own catfish farm while in college, which grew from a single pond to 76 ponds upon his graduation. In 2013, he founded eFishery, a smart feeding technology that radically changed the way fish and shrimp farmers feed; helping them become more cost effective and environmentally sustainable. Since its commercialization, eFishery has been adopted by thousands of farmers across Indonesia. Gibran and his team expanded eFishery’s functionalities to credit scoring, predictive on-demand feed supply, and even a fish marketplace that uses data from its IoT. His company now employs 164 people, with products deployed in Indonesia, Vietnam, Thailand, India, and Bangladesh. Gibran was in Forbes 30 Under 30 Asia in 2017 and in Ernst & Young Entrepreneur of the Year (Innovation Category).