Without Michael Deubzer’s technology, many automakers would have difficulties in getting more intelligence on board their models. At the Technical Universities of Regensburg and Munich in Bavaria, the software engineer developed a simulation and optimization program that organizes and tests software for cars, which are effectively computers on wheels today. From emergency braking or lane departure warning systems to motor controls, modern vehicles need to analyse complex data very quickly. So the information is processed in several integrated computers at once, in so-called multicore processors. This setup is problematic in itself, however: How can all the computations be distributed to the different cores without causing a crash? Deubzer’s software was the answer. In 2011, the 31-year-old and his colleague Martin Hobelsberger founded their company, Timing Architects, which has 30 employees today. Customers include notable German automakers like VW, BMW and Audi. And they needn’t stay limited to the car industry – according to Deubzer, their enterprise has already gained foothold in industrial automation.